How To Create A Good Logo? - Hitech Academy

How To Create A Good Logo?


Everything in this world has an identity of its own, which helps it in getting it recognized. Similarly, a logo is a mark, emblem or a symbol used by the different business houses to help the customers identify their products and services. It is a Greek word. It is of great importance as it gives the concerned company an identity in this fast and competitive business world. It helps the customers to remember the company, when they want to choose or avail the services or buy the product of any company.


Creating a logo is no mean task. It requires a huge effort both mentally and creatively. If a logo is not properly created, then it won’t serve the purpose it is meant for. Following are the points to consider while creating a good logo:

  • Simplicity is the prime requirement of creating any logo. You don’t want to confuse the customer with a complicated looking logo. A logo should be very simple in nature in order to attract the audiences. The classic example being the logo of Adidas, which is both simple and attractive. No one can forget their logo after seeing it.
  • The logo should be unique in nature as the prime objective of creating a logo is to differentiate the brand from its competitors. One should not copy or inspire from an already existing logo, as it will create a negative impact about the company.
  • The logo should be able to make the customers understand about the concerned company. A logo is like a resume of any company, which should tell a lot of positive things about the company.
  •  A good logo is one which uses the perfect colors while creating it. The colors should be chosen according to the company it is being created for. Different colors signifies different things. Like red is generally used for products which implies boldness.
  • A good logo shouldn’t be static or rigid in nature. It has to cater to a vast variety of audiences, so it has to be flexible enough.
  • Lastly, one should be patient after creating a logo. A logo doesn’t become an overnight success. You have to play the waiting game. All the famous logos became successful gradually, with help from the good quality of the products from the concerned company. Due to the increase in demand for the creation of logo, there are many good multimedia developers in Kolkata.

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If you also have the ability to draw or sketch decently with being creative and want to be a logo maker, then you should join Hi Tech Animation as it is the best place for graphic design courses in Kolkata. It has its own lab with a 100% placement record.

Why Do You Think That Graphic Designing Is A Great Career Option For You?

Graphic designing is an art of combining words, images, and various symbols to make a visual product. There was a time when people had to look for a product in a market. Now, in the internet era, one can just sit and click to get anything delivered to your doorstep. A graphic designer converts the story or all the details about a product into a visual form. It has become an integral part of our life. Graphic designing is the reason behind any company`s success and failure. A good graphic designer is able to attract the people towards the product offered.


Graphic designing is a merger of art and technology to communicate and build a bridge between the company and the customers. Graphic designing is definitely a good career option because of the following reasons:

•    It is a very critical part of any business plan. A badly designed website can really ruin your business plans. You have to hire a good graphic designer. A good graphic designer will help in attracting the targeted audiences towards the product

•    The salary offered is another reason to have graphic designing as a career. The best part is that you can even work as a freelancer from the comfortable environment of your home. You can be your “own boss” as you can take any number of projects according to your schedule.

•    One can work not only in website building but also in advertising, books, magazines, posters, billboards, exhibitions, conferences etc.

•    Graphic designers are in huge demand in the Architectural sector. Real estate firms want a good graphic designer to transform their vision into a form like on a paper, billboard or a website.

•    Now, the consumer is God. Every sector is hiring experts from the graphic designing industry to survive in the market as the competition is quite fierce. Everyone is vying for the customer`s attention.

•    One more important reason is that unlike in other jobs, you won’t feel bored or you will not think that the work has got monotonous. Every day will present to you a different and a fresh challenge. It will give you more job satisfaction and make you more creative, which is very important in this field.

•     Last but certainly not the least, E-commerce is booming everywhere. It has yet to reach its saturation point. So, the demand for graphic designers is increasing day by day.


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So, don’t waste your time anymore. If you think that you have the zeal to be a good graphic designer, then choose from various graphic designing courses in Kolkata and enroll yourself in Hi-Tech Animation today.

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